Brands: 50 ideas

Financial Times, June 2013

From the immediate postwar era, when shortages, rationing and black-market dealings defined the consciousness in much of Europe, to the freshly minted middle classes proliferating across Asia, Latin America and Africa, the ability to see, want and buy is an integral part of the human psyche. Manufacturers of goods – both those we need and those we could comfortably do without – have monetised this with abandon.

Thus, more than a century after the first Ford motor car rolled off the assembly line, there are now more than 1bn cars on the planet. In China alone, 120m passenger cars ply the roads; this in a country whose roads not two decades ago were dominated by bicycles. … Continue Reading

Aidpod wins The Observer Ethical Award’s Product of the Year

Celebration was in order when it was announced at The Observer Ethical Awards by Lenny Hendry and Jane Goodall that The Aidpod won B&Q’s Product of The Year.

Known as the Ethical Oscar’s here in the UK it truly is a fantastic achievement and we feel very honoured to have been a part of such a fantastic project. This is the beginning of a very exciting journey for ColaLife, one of which we feel very privileged to be a part of. Long may it continue! … Continue Reading

The DuPont Awards — from strength to strength for 25 years

Packaging World, May 2013

This year’s top winner is special. By leveraging the Coca-Cola Company’s distribution network, it gets medicines and instructions to remote areas and helps save lives.

Packaging innovation is honored every year by DuPont in its global packaging competition, but for this year’s silver anniversary edition, a “unique packaging and distribution program” captured the premier Diamond and the Special 25th Anniversary Food Security award.

Adding a distribution element is a differentiator for ColaLife, an independent nonprofit organization that leverages the Coca-Cola Co. (TCCC) distribution network to transport “AidPod” packages containing medicine and information to the needy in remote areas. … Continue Reading

pi global and ColaLife win the top prize at the DuPont Packaging Innovation Awards

Last night (16/5/13) there were celebrations going on in Wilmington, Delaware, USA at the DuPont Packaging Innovation Awards. It was announced that pi global and ColaLife had won the Diamond & Special Award for ‘Food Security’ Winner Excellence in Innovation, Cost/Waste Reduction and Sustainability. Chris Griffin, Chief Operating Officer, Paul Cowley, Creative Director NY and Rohit Ramchandani, ColaLife attended the award ceremony. … Continue Reading

ColaLife’s Kit Yamoyo Wins Product Design of the Year 2013

ColaLife, April 2013

A ‘kitchen table’ concept, now saving children’s lives in Africa, has been selected by The Design Museum as Product Design of the Year 2013, beating off competition such as the Olympic Cauldron. It must be the first time that an anti-diarrhoea kit takes centre stage as a design icon, standing alongside a renovated tower block in Paris, a film on fashion and a UK Government website.

The concept stems from a question that bothered UK Aid worker Simon Berry in Zambia, in 1988 … Continue Reading